The Balanced Business Blueprint
Module 1: Building a business that fits your life
A second heading here
Hi, welcome to The Balanced Business Blueprint, I’m Saloni, a Business Strategist and Small Business Coach for small biz owners and solopreneurs who are juggling things like tiny humans, chronic health conditions, or caring for their loved ones.
Before we dive into the strategies to help you manage your time, marketing, and growth, we need to start with the foundation: understanding what you want from your business and how it fits into your life.
This isn’t about chasing someone else’s version of success—it’s about creating a business that supports your goals, values, and well-being. After all, your business should work for you—not the other way around.
To help us start, I’d love for you to reflect on two key questions:
What do you need from your business to support your personal life?
What does your business need from you to do that?
These questions will guide everything we cover in this course.
Let’s start by talking about what it means to build a values-based business.
This is all about ensuring that the way you run your business aligns with your personal values, lifestyle, and energy levels. Ask yourself:
What do you really want your business to support?
Maybe it’s spending more time with your kids, having the flexibility to take care of your health, or simply feeling fulfilled by doing work you love.
When you’re clear on your values, you can make intentional decisions that allow your business to grow in a way that feels good, not overwhelming or stressful.
For me, my values include flexibility, health, and the ability to support others. I’ve built my business around those priorities by setting boundaries, focusing on sustainable growth, and giving myself grace when life doesn’t go as planned.
Take a moment to think about your own values and how your business could better reflect and support them.
Now let’s move into visioning. A clear vision for your business serves as a compass, helping you make decisions and focus on what matters most.
Imagine your ideal business day or week.
What does it look like?
How many clients are you working with, and what kind of work are you doing?
How does your business fit around your personal life and needs?
This isn’t about imagining your dream business 10 years from now—it’s about creating a vision that fits the life you want to live today and in the near future.
When I was first building my business, I thought growth had to mean working all the time. But when I reflected on my values, I realised that flexibility, health, and time for personal priorities were just as important as financial success. Adjusting my business to align with those values made it more sustainable and enjoyable.
Take some time to write down your vision. Be specific, and don’t be afraid to dream a little.
Now that you have a vision for what you want your business to look like, it’s time to set boundaries and goals that support that vision.
Boundaries
One of the biggest reasons solopreneurs burn out is because they don’t set clear boundaries—whether that’s with clients, work hours, or even with themselves.
Think about what boundaries you need to set to protect your time and energy:
Limiting your client load to a manageable number.
Setting specific work hours or “off” times.
Saying “no” to projects that don’t align with your vision or values.
Ask yourself: What does my business need from me to feel sustainable?
Goals That Support Your Vision
Your business goals should serve as stepping stones toward the business and life you want. These goals don’t need to be huge, they just need to align with your values and be realistic for your time and energy.
For example:
Launching an offer that feels more aligned with your skills and passions.
Reducing your working hours to make time for personal priorities.
Planning for a break or vacation to recharge.
The key is to set goals that move you closer to your vision without sacrificing your
Let’s put this into action with your workbook’s "Vision & Boundaries Worksheet." Here’s what I’d like you to do:
Define Your Ideal Week:
Write down what your ideal business week looks like. How many hours are you working, what are you doing, and how does it fit around your personal commitments?Set 1-2 Key Boundaries:
Identify at least one boundary that you need to set to protect your time and well-being. This could be as simple as not working on weekends, limiting client calls to certain days, or creating a morning routine that allows you to start your day feeling grounded.Identify a Long-Term Business Goal:
Write down one long-term goal that aligns with your business vision. This could be reducing hours, launching a new offer, or planning for time off.
Here’s your checklist for this video:
Write Down Your Ideal Business Week: Visualise how you want your business to look and feel on a weekly basis.
Set 1 Boundary to Protect Your Energy: Choose a boundary that will help support your vision and well-being.
Identify 1 Long-Term Goal: Pick a goal that aligns with your values and moves you closer to the business you want.
Remember, building a business is a journey, it’s about progress, not perfection. Take the time to complete your workbook, reflect on what you’ve learned, and revisit these exercises whenever you need a reset.
And don’t forget those two guiding questions:
What do you need from your business to support your personal life?
What does your business need from you to do that?